At Accommovision, we regularly advise clients on best practices for video implementation. Here are three of our clients’ websites, showcasing some great ways to get the most out of your video marketing strategy.
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8 Video Marketing Mistakes Smart Hoteliers Make
Over the years, we’ve seen hundreds of hotel videos – everything from the good, the bad, and the downright ugly. Here are eight video marketing mistakes we’ve seen hotels make over and over again, and how you can avoid them to get the most out of your videos.
Read MoreBrilliant TED Talk: Marketing in the Age of Authenticity
This brilliant talk, delivered by Gina Balarin, provides valuable insights on the current state of marketing. In a world where consumers have unlimited access to information, she stresses that marketers need to stop misleading consumers and start being more authentic with their storytelling.
Read MoreBest Practices: Budgeting for Hotel Video
Producing effective marketing videos can be an intimidating prospect for most hotels. How can a hotel set aside an appropriate video marketing budget while ensuring the finished product generates a good ROI?
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