Hotel marketers today are becoming far too dependent on Instagram to drive bookings. Here, we present the latest data from Pew Research on “Social Media Use among U.S. Adults” – and why it might be time to seriously reconsider your hotel’s marketing strategy.
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Here, we’ll explore how YouTube can be an extremely effective hotel marketing channel – surpassing other social media platforms in both popularity and ROAS.
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Hotel marketing needs a reality check, a wake-up call, a swift kick in the right direction. It’s time to break free from our social media marketing addiction and refocus on strategies that yield real, tangible results.
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Here, we’ll explore how first principles thinking can empower hotel marketers to captivate and convert their guests by understanding the fundamental principles of the hotel booking journey.
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As the once-mighty Facebook loses its luster, hotel marketers find themselves at a crossroads, wondering where to invest their marketing dollars. This article explores the declining appeal of Facebook and presents a case for charting a new course in the ever-evolving digital landscape.
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It’s time to stop ignoring the world’s most effective marketing platform. So, strap in and get ready to ride the YouTube wave as we explore why it’s essential for hotel marketers to embrace this behemoth of a platform.
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Video marketing has emerged as a powerful tool to engage and captivate audiences in the digital age. This article explores how independent and boutique hotels can leverage video marketing to stand out from their branded counterparts.
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Not only has our content been featured in Forbes Travel Guide’s 25 Top Travel Instagrams of 2018, but they named one of our video clips the most popular hotel Instagram post of 2018!
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Accessed through your Adwords dashboard, TrueView is designed around the promise that you’ll only pay when someone engages with your video ad. In addition, TrueView video ads can be targeted by interest, demographic, keyword, location, and more.
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This spring, Atton Brickell Miami teamed up with Accommovision to create a full suite of marketing videos that could show off everything this sleek, full-service hotel has to offer.
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