Accessed through your Adwords dashboard, TrueView is designed around the promise that you’ll only pay when someone engages with your video ad. In addition, TrueView video ads can be targeted by interest, demographic, keyword, location, and more.
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In an age where travel shoppers have too many choices and not enough time, hotel marketers need to do everything they can to capture their attention. The best way to do this is by providing high-quality, informative content where travel shoppers can easily find it.
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The recent arrival of HD headsets and VR editing software has led to the development of impressively realistic virtual reality games and simulations. Naturally, this has gotten many people excited as they imagine the potential uses for VR in their own industries.
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In this eye-opening presentation, SImone Puorto of WIHP provides us with a practical roadmap to increase direct bookings. With his straightforward take on hotel marketing, Mr. Puorto breaks down his approach into four “pillars”.
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